channel 4

The tempo of the channel4 ident stays the same as the ident continues, the tempo of this ident goes resonably fast because the ident has to show the whole content of the channel. The tempo helps the tv channel do this because the ident contain different clues within it to show the audience what kind of programs the channel shows. By the use of clues within the ident, it makes the audience believe that the types of programs that the channel show are those that include clues, this tells the audience that the programs the channel shows is those that include investigating (e.g. NCIS and CSI). By the tv channel doing this it attract the audience that the channel want, which is those who like investigative programs. Secondly, by the end of the ident the tempo of the soundtrack changes to a slower tempo to be more appealing to its audience, and to also show that the audience can sit down and relax while watchinfg a good movie which they will like. This will also attract the attention of the audience to the screen to actually watch the ident. The tv channel also does this to attract the audience of the tv channel to the image of the number 4 (four).

The images shown here, shows the compositions used for the channels logo. The logo of the channel slowly appears while the camera is panning backward, the logo is shown with the final shot type of what wants there audience to like to watch which is investigative programs which shows in the puzzle of the logo. This creates an impact on the audience because it gives them the wholesum feeling of relaxation but also the feeling of mystery to go with the channels personality. By doing all of this with the composition it shows the viewers what the channel is about and telling them that they show a diverse range of investigative programs for all ages. Finally, this will show the audience the channels reliability and draw them back to the channel. 

The design feature of space and time is shown in this ident as the audience can see the locatios the ident is showing. The location of the ident is in Tokyo with a busy atmosphere showing that the tv channel is dedicated to bringing its audience hours of entertainment. But the tv channel ident hasnt got alot of density therefore hasnt got any information to tell its audience which will bore people and make them not want to come back.  The tv channel does this to symbolise the importance of the audience and to show the audience is as most important as the programs it shows. The design feature of Interaction with viewers is not clearly shown in this ident because the lack ofinformation shows that the audience is the most inportant part of the tv channel.  The design feature of information vs entertainment is also clearly shown in this tv channel ident, this is due to the entertainment shown throughout the ident because their is no information, this shows the channel has alot of entertainment to show its audience. This makes it more appealing to the tv channels audience who want the entertainment of the tv channel and the programs that they show.